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Digital Ad-Ops Planner - HD3788 - 28K

Location London, United Kingdom
Job Type Permanent Full Time
Job Sector - AGENCY
Job Ref HD3788
Start Date 2018/11/09
Telephone 07825957775
Salary Up to 28K (dep on exp)


A fantastic opportunity to join a leading global media agency as a Digital Ad-Ops Planner.

Primary Responsibilities:

 Set up digital campaigns in the DoubleClick ad server; upload video ads/creative assets; assign creative rotations and inventory share; distribute redirect tags to media partners, followed by testing and quality assurance.
 Serve as a technical contact and subject matter expert for all 3rd party ad server and media tags/tracking implementation requests
 Troubleshoot problems with 3rd party video platforms or rich media queries and utilise experience to develop solutions.
 Generate and monitor reports on campaigns delivery, performance and recommend optimisations strategies.
 Partner with internal and external teams to test and deploy new tracking solutions while monitoring and optimising existing integrations
 Strengthen relationships with Ad Technology vendors and evaluate new tools and products to augment existing capabilities
 Test, validate and troubleshoot tagging and tracking issues as they occur – communicating status/next steps until resolution with all relevant stakeholders
 Manage platform integrations and consistent data flow and governance
 Communicate technical information to non-technical audience
 Keep up-to-date with industry trends and DoubleClick Google product releases and digital media policies to ensure we are operating within compliance guidelines.
 Staying up-to-date on digital industry trends and developments in the digital market and new technologies – seek ways to continually improve and optimise current processes by recommending appropriate technical solutions
 Managing and prioritising work effectively to ensure internal deadlines, timetables and approvals are met.

Preferred experience and skills:

 Have an understanding of the role of tracking technologies and how it underpins digital ad operations
 Hands-on experience with ad server technology solutions (i.e. DoubleClick/DCM, Sizmek, AdForm and FlashTalking).
 Hands-on experience with tag management systems (i.e. Google Tag Manager) in web and mobile app environments
 Strong understanding of A/B and multivariate testing techniques and best practices
 Quantitative mind set, with a desire to work in a data-intensive environment
 Passion for both digital media and digital technology
 Strong understanding of digital marketing and/or e-commerce
 Curious by nature with strong analytical skills, problem solving skills and attention to detail
 Comfortable working in a business setting and someone who has business acumen and an innovative mind-set.

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