Paid Search Account Manager - Agency HD3205

Location London, United Kingdom
Job Type Permanent Full Time
Job Sector - AGENCY
PPC
Job Ref HD3205
Start Date 2018/01/11
Telephone 07771926152
Salary T0 £40,000

Description

THE ROLE
This position requires a highly motivated and technical person to lead day to day strategic management across two great accounts, overseeing strategy development and execution whilst simultaneously delivering immaculate client service. This individual will define, design and deliver the company's vision of ROI+ working closely with the planning team.

KEY RESPONSIBILITIES
Develop paid search program strategies and analysis for clients on both a local and regional level (e.g., identifying target audience, geographic, timing/scheduling strategy)
Demonstrate a strong understanding of the client’s products, competition, industry and marketing objectives; and be able to translate them into search strategies
Write and deliver media strategies, and oversee the translation of these strategies into final media recommendations
Overseeing budgeting process, creation of projections and allocation with internal account teams
Serve as day-to-day contact for local offices
Demonstrate strong communication skills – be the connective tissue between multiple teams in EMEA
Contribute to client presentations and meetings, including presentation of data and results
Establish practices to ensure both consistencies in team-work, along with flexibility to flourish under new ideas
Identify gaps/inefficiencies in a timely manner and create improved processes
Grow best practice training to inspire knowledge sharing within immediate team and outside
Taking ownership of product strategy and testing

Team Management
Prioritize teamwork, delegating responsibilities and developing planner(s) for advancement
Ensure that the Executive/Senior Executive is effectively developing and optimizing campaigns for added value (assisting where necessary)

WHO WE ARE LOOKING FOR
We are looking for an experienced Manager, to lead the strategic and tactical runnings of the Paid Search campaigns. The dynamic and fast-paced nature of Paid Search demands a mix of creative and analytical skills in order to drive results across our national and global client portfolios.
The ideal candidate will have a passion for the digital industry and technology. They will be interested in understanding how consumers think, feel and behave in relation to products and services; and in how technology can enable brands to engage with and influence this behaviour. The individual will enjoy working with data and have very strong attention to detail. They will be a team player who is keen to learn and is results-driven. They will be ready to take responsibility for the effective implementation of activity within their accounts and be eager to share their knowledge with the wider team and be an effective mentor and role model to their Executive & Senior Executive.

PRE-REQUISITES FOR THE ROLE
• Minimum 2 years Paid Search related experience
• Good understanding and experience in managing ROI focused campaigns
• Strong analytical and problem-solving skills
• Creative and inquisitive mind
• Interest in digital media, with experience in Paid Social desirable
• Team training and leadership skills
• Ability to effectively communicate with clients, particularly explaining technical concepts to those in non-technical roles
• Ability to manage and prioritize multiple projects and tasks simultaneously
• Strong understanding of media research tools – you know their strengths/weaknesses, and when and how to effectively use them
• Keen attention to detail and an analytical approach to achieving objectives
• Experience in using tools as DoubleClick, GA, Facebook manager

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