When you have received an offer of employment which you are inclined to accept, you must consider very carefully whether it really solves your problem and offers you the opportunity you are seeking before you resign from your current employment. If you choose to accept the offer
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TV advertising will defy the doom-mongers in both the US and UK in 2017 despite the rise of online and on-demand viewing, according to an annual forecast by Deloitte. TV advertising to remain resilient despite online streaming, Deloitte predicts “Traditional TV appears to be retaining its mass-market
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by Paul Connew, taken from The Drum 10.01.17 The long-running ‘on-off’ courtship of Richard Desmond’s Express newspaper arm by Trinity Mirror seems to be back on again. And this time, according to insiders, there is a more realistic chance of a deal being struck. The initiative was
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It’s been a long, tiring day and you’re feeling shattered. Finally you crawl into bed, physically exhausted and ready for a good night’s sleep… only to find your mind has other ideas. Instead of drifting off into weightless slumber, your brain fires up, your pulse quickens and
Read more →Published 03/01/2017 by Industry Updates, Creative Pool. When discussing the trends that will take hold in advertising next year, it’s important to understand what a polarising year 2016 has been. As we approach year’s end, we’ve all no doubt grown tired of the generic “I’ll be glad
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